Domain Name Architecture Best Practices

Ad domain names are mainly used within ad operations mostly ldap queries for ad functionality while dns is rather a network level solution for name resolution on ip level to resolve the machines or application names to ip addresses.

Domain name architecture best practices. As evidenced by the recent distributed denial of service ddos attack against internet performance management company dyn which temporarily wiped out access to websites including amazon paypal reddit and the new york. Adhere to seo best practices. Domain names should tell people a bit about your business. This is also the reason it s important to keep domain contact information up to date.

Make your domain name memorable. The ad domain name is not the same as the dns name but they are linked. Generic tlds like local lan corp etc are now being sold by icann so the domain you re using internally today company local could potentially become another company s. To do so is to risk losing it if that individual leaves the company.

And reclaiming ownership of your domain could take years and a lot of money. Best practices for resolving a domain transfer issue. Before we discuss current best practices there are a couple of popular practices that are no longer recommended. Your business domain should have at least one relevant keyword in it ideally this should be your primary keyword eg.

The domain name system dns is an essential component of the internet a virtual phone book of names and numbers but we rarely think about it until something goes wrong. The first is using a generic top level domain. Linking your business with a archi domain name helps establish your business identity and industry. You is the person or entity registering a specific domain name from the domain registrar e g.

Assign domain ownership to corporate entity. This aims to prevent unauthorized transfers of a registrant s domain name. Domain name security best practices 1. Keep the following best practices in consideration when choosing a business domain name.

The domain registrant e g. A complete best practice guide to corporate domain name management suitable for both small growing business and for an established enterprise with a large domain portfolio. A domain transfer can only be initiated by the registered name holder or the administrative contact for the domain name. For example if you own an architecture firm and your website and domain name are the same that increases qualified internet traffic and is less confusing for your customers.

Learn 8 steps to building a robust domain management policy understand issues risks associated with poor management its impact on brand identity and reputation. Never register a domain name under an individual person s name. To maximize search engine referred traffic it is important to keep each of the following elements in mind. A domain name should always be registered to the.

Strive for domain names that are short easy to remember easy to type and easy to say.